Marketing Systems Strategist + Implementation Partner
I’m Lana, a marketing systems strategist and implementation partner.
Do something today that your future self will thank you for.
Hi! I'm Lana
I’m a marketing systems strategist and implementation partner. I help online business owners make sense of their marketing ideas, decide what to focus on, and get the right work done. So glad you’re here, my friend!
I’m a thirty-something-year-old Southern Mama that constantly forgets where she set her coffee down. (Hint! Usually in the microwave). I’m addicted to coffee and anything pumpkin spice (all year long!) If jumping over legos and dodging Nerf bullets was an Olympic sport, I would have several gold medals and could retire in my mansion by the sea.
Around here, I share practical ideas for making marketing feel more manageable – from content and Pinterest to visibility, outreach, and the systems behind it all. I know how much it matters to build a business that works with your life, and I’m here to help you find a way forward that fits yours.
Practical ideas for clearer marketing, stronger visibility, and systems that help you follow through.
Resources and workshops to help you learn a skill and put it to work in your business.
Need a clear marketing plan, help with a specific challenge, or support putting your ideas into action? Let’s find the right place to start.
DOES THIS SOUND FAMILIAR?
→ You have plenty of marketing ideas, but aren’t sure which one to focus on next.
→ You’re creating content without a clear plan for where it should lead.
→ You know Pinterest, partnerships, or outreach could help you grow, but you’re unsure where to start.
→ The marketing tasks keep piling up while client work takes priority.
→ You want a simpler way to stay visible without doing everything yourself.
LET ME HELP YOU:
→ Talk through a specific marketing challenge in a focused strategy session.
→ Look at the bigger picture and build a customized Marketing Strategy & Action Plan.
→ Choose practical priorities for your content, visibility, and marketing systems.
→ Get help implementing the pieces you’re ready to put into motion.
→ Explore ongoing support if it’s a good fit and I have capacity.
WANT TO TALK STRATEGY WITH ME?
Focused Strategy Session
Already know the marketing challenge or decision you want help with? Let’s talk through a specific topic, such as Pinterest, content, visibility, outreach, collaborations, or your marketing systems.
Marketing Strategy & Action Plan — $397
Have several ideas in motion, but aren’t sure what deserves your attention first? We’ll look across your current marketing, identify gaps and opportunities, and create a customized action plan with clear priorities and next steps.
Need help putting the strategy into motion? Implementation support may be available, too.
"Lana does an excellent job of keeping my Tailwind queue full with just the right amount of pins from my blog and others. She also creates beautiful custom pins for my blog posts that save me a lot of time and effort! I highly recommend her services to any busy blogger who cannot find enough hours in the day to do it all!"
"Lana does a great job. I love that she checks in from time to time and gives me updates. I highly recommend her!"
"With a growing business and the social media commitments that come with it, I needed someone to help with with the parts of the business that aren’t a natural fit for me. Lana allows me to focus on the things that I enjoy doing and excel at with the knowledge that the parts I can’t do are being managed professionally. Bringing Lana on has allowed me to continue to grow my Pinterest following while I concentrate on creating content."
"Lana has been a huge help with my blog – taking on the virtual assistant role and handling anything I throw at her! She is very organized and takes tasks and runs with them! Lana goes above and beyond what is expected of her. I highly recommend Lana for bloggers looking for a virtual assistant or social media manager."
"Just started working with Lana & I am loving her work!! So excited to have someone to assist me since I am so busy. Lana listens to what you need & she delivers! I definitely recommend her services!!"
"If you're feeling overwhelmed with your blog or business and need an extra set of hands--Lana is your girl. She is a hard worker and gets things done quickly and efficiently. I definitely recommend her!"
"Lana has been very responsive and hands on with anything that I've ever needed her assistance with. Love that she has a heart for everyone she works with! Can't go wrong with Lana Pummill."
"Such an inspirational Mom! I love reading everything she writes!"
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Marketing tips you can actually use?
Want a little more clarity in your marketing? Join my email list for practical ideas on Pinterest, content, visibility, outreach, and the systems that help you follow through.
I’ll share useful tips, resources, and occasional updates about ways we can work together.
Subscribe to my newsletter
Join My Facebook Group!
Come join my Facebook group for honest conversations about marketing, visibility, and building a business that works for your life. It’s a place to share ideas, ask questions, and connect with other business owners who are figuring things out as they go.
Come on in if you:
→ run an online business and want more clarity in your marketing
→ have ideas for content or visibility but struggle to put them into action
→ want to learn more about Pinterest, outreach, or marketing systems
→ appreciate practical advice and real conversations
Inside, we can:
→ talk through marketing questions and ideas
→ share what’s working and what we’re learning
→ encourage each other to take the next doable step
Grab your coffee – yes, even if you’ve reheated it three times – and come say hi.
The way to get started is to quit talking and begin doing.
Pinterest has always been my baby. I started on the platform early and as my business grew, I knew I needed help. Thank goodness for Lana! Her can-do attitude and willingness to learn made handing over the keys to a platform with 30 million monthly views an easy decision. We work together very well and she has no problems customizing her strategy to fit my needs. She's always coming up with great ideas to grow and address change. I've recommended Lana to others looking for Pinterest help and I won't hesitate to do it again.
"Lana does a great job. I love that she checks in from time to time and gives me updates. I highly recommend her!"
"Lana does an excellent job of keeping my Tailwind queue full with just the right amount of pins from my blog and others. She also creates beautiful custom pins for my blog posts that save me a lot of time and effort! I highly recommend her services to any busy blogger who cannot find enough hours in the day to do it all!"
"With a growing business and the social media commitments that come with it, I needed someone to help with with the parts of the business that aren’t a natural fit for me. Lana allows me to focus on the things that I enjoy doing and excel at with the knowledge that the parts I can’t do are being managed professionally. Bringing Lana on has allowed me to continue to grow my Pinterest following while I concentrate on creating content."
"Lana has been a huge help with my blog – taking on the virtual assistant role and handling anything I throw at her! She is very organized and takes tasks and runs with them! Lana goes above and beyond what is expected of her. I highly recommend Lana for bloggers looking for a virtual assistant or social media manager."
"Just started working with Lana & I am loving her work!! So excited to have someone to assist me since I am so busy. Lana listens to what you need & she delivers! I definitely recommend her services!!"
"If you're feeling overwhelmed with your blog or business and need an extra set of hands--Lana is your girl. She is a hard worker and gets things done quickly and efficiently. I definitely recommend her!"
"Lana has been very responsive and hands on with anything that I've ever needed her assistance with. Love that she has a heart for everyone she works with! Can't go wrong with Lana Pummill."
"Such an inspirational Mom! I love reading everything she writes!"
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